Art Direction & Styling
Creative Director: Wiktoria Jaroszewska
Photographer: Oskar Ejsmont-Jenczelewski
Model: Mia-Ming Steel
Styling: Wiktoria Jaroszewska
HMUA: Tania Wong
Styling Assistant: Aggy Appleyard
Filmed by: Hrithik Mahajan
Voice Over: Kenzie Stewart
Directed and Edited by: Wiktoria Jaroszewska
Garments: Mariia Ershova
Photography Studio: Jako Studio
This editorial and video takes the flower as its central symbol. Often seen as passive, the flower is in constant, unseen transformation. By drawing from the flower’s delicate forms and peculiar movements, it captures the unpredictable rhythm of growth.
It follows the surreal lifecycle of a flower: from seed to bloom, to being admired, and ultimately to decay. It reflects on the fleeting nature of beauty and our desire to hold onto what’s meant to change.